Sony's Concord Controller Gamble

Text on the meme

PlayStation SONY LIMITED EDITION DualSense™ Wireless Controller For PS5™, PC, Mac, Mobile concord Sony thought this was going to be as big as Overwatch, that they created these limited edition controllers.

What it means

The image shows a red-and-black limited-edition PlayStation DualSense controller and its Concord-branded box. The joke is that Sony treated Concord as if it would become as popular as Overwatch, making expensive promotional merchandise for a game that quickly became a notorious commercial failure. It is used as a sarcastic reaction to overconfidence, bad predictions, or wasting money on an unpopular project.

Objects

PlayStation controller / контроллер PlayStation limited-edition product box / коробка лимитированного издания red-and-black controller / красно-чёрный контроллер game controller buttons / кнопки игрового контроллера analog sticks / аналоговые стики USB-C charging port / порт зарядки USB-C product packaging / упаковка товара video game branding / брендинг видеоигры white background / белый фон