Red Bull Makes Everything Cool

Text on the meme

most companies: “please buy our product” Redbull: “look how cool this is”

What it means

The clip contrasts ordinary companies politely asking people to buy their products with Red Bull presenting increasingly extreme footage as “look how cool this is.” It cuts from a calm man on a sofa to a soldier firing a machine gun, an atomic explosion, a snowy rush, an armored knight, and a fast-moving fantasy or game-like ride through a canyon. Mötley Crüe’s “Kickstart My Heart” supplies loud glam-metal energy, making the escalating action feel absurdly over-the-top and turning the Red Bull marketing stereotype into the punchline.

Sound

♪ Mötley Crüe — Kickstart My Heart

machine gun / пулемёт music / музыка

Objects

man in patterned sweater / мужчина в узорчатом свитере sofa / диван woman in black clothing / женщина в чёрной одежде table lamp / настольная лампа living room / гостиная soldier / солдат machine gun / пулемёт military uniform / военная форма desert / пустыня atomic explosion / атомный взрыв cloud of smoke / облако дыма snowy landscape / заснеженный пейзаж armored knight / рыцарь в доспехах sword / меч red cape / красный плащ canyon / каньон turquoise river / бирюзовая река first-person game view / вид от первого лица в игре