The New Kia Logo Looks Like KN

Text on the meme

the new kia logo is so unreadable that at least 30k people a month search for the "KN car" ever since its debut

What it means

A tweet jokes that Kia’s redesigned logo is so difficult to read that thousands of people search for “KN car” every month. The joke comes from mistaking the stylized KIA logo for the letters KN, as shown alongside search-volume data. EN: A tweet jokes that Kia’s redesigned logo is so difficult to read that thousands of people search for “KN car” every month. The joke comes from mistaking the stylized KIA logo for the letters KN, as shown alongside search-volume data.

Objects

man wearing sunglasses / мужчина в солнцезащитных очках social media profile photo / фотография профиля в соцсети tweet screenshot / скриншот твита Kia logo / логотип Kia red oval / красный овал stylized KN logo / стилизованный логотип KN search analytics dashboard / панель поисковой аналитики keyword difficulty chart / график сложности ключевого слова volume chart / график объёма поиска white interface panel / белая панель интерфейса