Google Terran Meta Zerg Apple Protoss

Google = Terran Meta = Zerg Apple = Protoss Google/Terran: Build everywhere, then bulldoze (cough, Google+, Hangouts, Stadia) Meta/Zerg: Consume, adapt, and overwhelm (absorbs competitors, Stories, Reels, Threads mutations) Apple/Protoss: Slow, expensive, impenetrable shields (highly polished and powerful products behind a walled garden)

The meme compares Google, Meta, and Apple to the three StarCraft factions: Terran, Zerg, and Protoss. Google is portrayed as expanding broadly before abandoning products, Meta as absorbing and adapting to competitors, and Apple as expensive, polished, and protected behind a walled garden. It is used as a humorous reaction to discussions about the business strategies of major tech companies.

• @profunctor_io / 10677 2025-02-13