The South Butt Thrift Find

“North Face” Grail In The Thrift The South Butt The South Butt ?

A camera moves through racks of clothing in a thrift store, presenting what looks like a coveted “North Face” fleece before revealing that the logo actually says “The South Butt.” The joke comes from the parody brand name and the dramatic build-up as the garment is inspected, making it a reaction to finding a hilariously misleading thrift-store knockoff. Background music underscores the mock-serious reveal and comedic timing. EN: A camera moves through racks of clothing in a thrift store, presenting what looks like a coveted “North Face” fleece before revealing that the logo actually says “The South Butt.” The joke comes from the parody brand name and the dramatic build-up as the garment is inspected, making it a reaction to finding a hilariously misleading thrift-store knockoff. Background music underscores the mock-serious reveal and comedic timing.

• @jeppa420 / 29602 2023-02-05